She grew up with denim in her blood. It was almost inevitable that Chloe wind up where she is. Her Dad started the legendary Jean Machine stores. Her Mum, Chekkie Maskell, was a top 70's denim model. Her Godfather launched Made in Heaven in 1969 - a brand which has now, in its reincarnation as MiH Jeans, become her baby.
At MiH HQ, they have an original MiH poster above their desks. "In 1969 when the world was busy putting man on the moon, here at Made in Heaven we were busy creating the best jeans on earth." This is their motto to this day. And we think they're doing a pretty good job. Their jeans lengthen the leg, slim the silhouette and are beautifully made int he best denim factories in the world. From Jane Birkin and Farah Fawcett in the 1970's to Claudia Schiffer and Sarah Jessica Parker today, MiH have dressed the best and earned a proud place in denim history.

[caption id="attachment_1435" align="alignleft" width="604" caption="MiH Jeans Marrakesh"][/caption]